When you are older you will know that life is a long lesson in humility.”
- James M. Barrie
Today’s economy has been tough for all age groups, but it can be argued that it has been toughest on older workers, the “boomer generation”. Yes, according to the Labor Department, the jobless rate right now IS lower [...]
…organizations have only two basic functions, marketing and innovation.”
– Peter Drucker, 1954
The recession we’re in has the media in a frantic tizzy. You can’t read or watch or talk about anything with anyone without the state of the economy coming into play. From a small business marketing viewpoint, it’s really bad, right?
Well…yes, but…
I just returned [...]
Just how passionate are you about the product or service you sell?
If you’re the owner or a senior manager of a business, passion is nearly a pre-requisite for success. If you’re not intensely involved in practically every aspect of your business, how can you create and deliver a truly well-differentiated product or service to the [...]